Plans
The full platform. One plan.
GEO visibility tracking, rolling schema, and API access - all under one roof. Pick the plan that fits your scale and start free.
Free
€0
Get started at no cost. See how your brand appears across search engines before committing.
GEO Visibility
- 1 domain
- Visibility report (3 engines: Google, Gemini, Google AI Mode)
- Weekly email digest (5 reports)
- 500 credits / month, topped up monthly
- Visibility is the only audit a free plan can run - the other seven need a paid plan
Schema + API
- Schema generator tool
- Rolling schema - 1 domain, 5 pages
- API access - 100 req / day
Popular
Standard
€79
/ month
One brand across all seven AI engines, with every audit open to you. Your credits set how much of each you run.
GEO Visibility
- 1 domain
- 7 AI engine tracking
- 2,500 credits / month - about three visibility reports
- All eight audits can run, within your credits
- Brand monitoring (deep scans)
- Scheduled email reports, daily or weekly
- A full Fan-out Audit costs 16,140 credits, so it needs Power
Schema + API
- Rolling schema - 100 pages per domain, priority crawl
- API access - 100 req / day
New subscribers: no charge until day 8, cancel anytime. If you've subscribed before, billing starts today.
Power
€249
/ month
Ten client brands on one login, with eight times the credits of Standard and ten times its API limit.
GEO Visibility
- 10 domains
- Everything in Standard
- 20,000 credits / month - enough for a full Fan-out Audit
- Priority support
Schema + API
- Rolling schema on all 10 domains
- API access - 1,000 req / day
New subscribers: no charge until day 8, cancel anytime. If you've subscribed before, billing starts today.
Ultimate
€749+
/ month
Scoped to what you are running. Unlimited domains, our engineers on it, and a number agreed before you commit.
Platform
- Unlimited domains
- Fan-out Audit and credits scoped to your volume
- Dedicated GPU capacity
- White-label reporting
Integration
- MCP endpoint for internal AI tools
- Custom deployment and SLA
- Direct channel to our engineers
Talk to us
Scoped proposal the same week. No per-seat surprises and no metered-query anxiety.
- I am one site
- Standard is the one-brand plan: your domain tracked across all seven engines, every audit available, and 2,500 credits a month to run them with. A typical visibility report costs about 720 credits, so that is roughly three a month, and a full Site Pulse or Schema Audit is 80. A full Fan-out Audit costs 16,140, which only Power's allowance covers. Start on Free first if you only want to see where you stand - one domain, 500 credits, no card.
- I am an agency
- Power puts ten client brands on one login with 20,000 credits a month, enough for a full Fan-out Audit with room left over. It also raises the API limit from 100 to 1,000 requests a day, so client reporting can run from your own tooling instead of by hand.
- I need it in my own stack
- That is Ultimate: unlimited domains, dedicated capacity, white-label reporting and an MCP endpoint for your internal AI tools, scoped and priced before you commit. If the job is a one-off piece of work rather than a platform, developer services is the other door.
Built for developers
Every plan can create API keys for the schema.org generation engine: 100 requests a day on Free and Standard, 1,000 on Power. One API key, one endpoint - generate validated JSON-LD for any URL. No SDK required. Read the full API reference →
Why Baseline Labs?
Three numbers that make AI-search visibility a real budget line, not a hunch.
2B
monthly users on Google AI Overviews, across 200 countries.
+1,200%
growth in U.S. retail traffic from generative AI sources in seven months.
80%
of consumers rely on AI-written summaries for at least 40% of their searches.
Common questions
Credits pay for the work a scan does: the engine queries it runs, the pages it fetches and the schema it generates. Cached responses don't consume credits. On a paid plan your allowance is added at the start of each billing period, and unused credits roll over up to three months' worth. The free plan is topped back up to 500 each month instead, so its credits do not stack.
GEO is your visibility dashboard - it tells you how ChatGPT, Perplexity, Gemini, Claude, and other engines represent your brand. Rolling Schema is the infrastructure layer that keeps your pages' structured data fresh and server-side (so AI crawlers can read it). Rolling Schema is free on every plan - paying raises the caps: up to 100 pages per domain, higher crawl priority, and ten domains on Power.
All paid plans include tracking across Google organic, Google AI Mode, ChatGPT, Perplexity, Gemini, Claude, and DeepSeek - seven engines. The free plan covers Google organic, Gemini, and Google AI Mode. New engines are added as they become significant.
Yes, at any time, from your account page. The new plan starts straight away. The prorated difference - a charge for an upgrade, a credit for a downgrade - goes on your next invoice rather than being taken today, and the new plan's monthly credits arrive with that invoice. During a free trial nothing is prorated: the trial carries on and the first invoice is at the new price.
Click "Manage subscription" from this page or your account page. That opens the Stripe billing portal where you can cancel anytime. You retain access until the end of the billing period.
No separate API plan is needed. Every plan includes API keys: 100 requests a day on Free and Standard, 1,000 on Power. Read the API reference for endpoint details and rate limits.